Topic
What does a small business website need?
The pages a small business site needs, checklists for design, launch, redesign and audits, and what it all costs.
Almost every small business needs the same seven pages: a homepage that says what you do and where in the first screen, a page for each service, an about page, a contact page, a reviews or work page, an FAQ and a privacy policy, all readable on a phone and connected to Google. The guides below list the details each page needs, the checklists for design, launch, redesign and audits, and what each way of building costs. Theo builds the first draft free from a conversation, and you refine it in chat before it goes live.
15 guides
Guides on this topic

Website Copywriting for Small Businesses: How to Write Copy That Helps Customers Decide
What each page of a small business website needs to say, with an eight-step process, fill-in templates, before-and-after examples, and what writing it yourself or hiring a copywriter leaves to the owner, next to how Theo drafts it from a conversation.
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Website Content Strategy for Small Businesses
Build a website content strategy that answers customer questions, supports real decisions, and stays useful as your business changes.
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Small Business Website Statistics 2026: 50+ Numbers, Led by 5,974 Audited Sites
More than 50 small business website statistics for 2026: how many businesses have a site, how much traffic and authority those sites have, what the audits find, and how it splits by industry and platform, each figure quoted with its source and sample.
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Website Content Audit: A Template and Six Steps for a Small Business Site
The spreadsheet method for a site of 10 to 40 pages: one row per page, the numbers from Search Console and Analytics, one of six decisions for each page, and the to-do list that follows.
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Website Launch Checklist for 2026: 79 Checks, Plus the First 30 Days
Every check to run before a small business website goes live, grouped by who runs it and when, with a pass condition for every technical go-live item (domain, redirects, sitemap, Search Console, forms) and what to watch in the first 24 hours and the first 30 days.
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Website Redesign Checklist for 2026: 68 Steps to Keep Your Rankings
The steps that take a small business site from "this no longer fits" to a new site customers can use and Google can still find, in eight blocks, with who does each block and when. Copy the lists, or hand them to whoever is doing the work.
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Website Design Checklist for 2026: 113 Items, Page by Page
The decisions to settle before design starts, what each page must carry, the rules the whole site follows for design, phones, speed, search and forms, and what to hand the builder, as 113 short items with who does each one and when.
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Website Audit Checklist for 2026: 83 Checks in Six Lists
Six short checklists for a small business website, 83 checks in all: search health, speed, content, conversion, accessibility and the technical basics. Run the free audit first, then work the lists on a phone in an afternoon.
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How to Make Your Website ADA Compliant: A Small Business Checklist for 2026
What the ADA and WCAG 2.1 AA ask of a small business website in plain words, then eight steps an owner can work through page by page, the free tools that test the result and the habits that keep it in line.
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Website Redesign Cost in 2026: What a Small Business Pays by Who Does the Work
Published price ranges for a website redesign by site size and by who does the work, where the money goes inside an agency quote, the costs that sit outside it, a worked example on each path, and what Theo charges to redesign and host a small business site.
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Website Design Requirements for Small Business: 11 Requirements, a Checklist and a Template (2026)
The eleven requirements a small business website has to meet before anyone picks colors or layouts, each with the test that shows it is met, plus a requirements document template to copy and hand to whoever builds the site.
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Small Business Website Checklist: The 7 Pages and 20 Details That Matter
The seven pages a small business website needs, the twenty details that belong on every one of them, the add-ons by industry, and how often to check each item. Written so an owner can work through it on a phone, with who does each item and when.
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How to Build a Small Business Website: 9 Steps, What Each Costs and How Long It Takes
Nine numbered steps from the first decision to the first 90 days after launch, with what each step looks like on screen, how long it takes, and what it costs on a builder, with a freelancer or an agency, or with Theo.
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Small Business Website Cost in 2026: DIY Builder, Freelancer, Agency and Theo Compared
What a small business pays for a website on each of the four common paths, what it costs each month after launch, what the same five-page site adds up to over three years, and which costs a low quote leaves out.
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12 Benefits of Having a Website for Small Business, With the Numbers
Twelve reasons a small business is better off with a website, with the numbers from Theo's audit of 5,974 small business sites, a table of what a site does that a Facebook page or a Google listing cannot, one customer's 90-day results, and the steps that make the benefits show up.
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