Topic
What should each page of a small business website look like?
Real structures for the homepage, services, about, contact and FAQ pages, with examples from sites Theo built.
Each page answers one question a customer has, in the order they ask it, and ends with one next step: the homepage says what the business does, where and why to trust it; a services page walks through what is included and how the price is set; the about page shows the people; the contact page puts the phone number and a short form up top; and the FAQ clears the doubts that stop a call. The guides below show each page on demo sites Theo built, with the block to copy from every one.
5 guides
Guides on this topic
Small Business Website Examples: 17 Sites by Industry
Seventeen sites, one per industry, each with a screenshot: 15 demo sites Theo built, showing what each includes and what to copy, and two customer sites, named with their owners' permission, shown with their Search Console numbers. Homepage examples, a checklist and the questions owners ask follow.
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Services Page Examples: 15 Small Business Service Pages That Convert
Fifteen services pages from demo sites Theo built for a plumber, a dentist, a law firm, a CPA, a photographer and ten other small businesses, each with the block it leads with and the one thing to copy, followed by a nine-step method, a pricing guide, the common mistakes and a checklist.
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FAQ Page Examples for Small Businesses: 19 Question Banks You Can Copy
Nineteen FAQ page examples built from what a plumber's, a dentist's, a restaurant's, a therapist's and fifteen other small businesses' customers ask, the seven-slot template behind all of them, and how to write an answer that gets the call.
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Contact Us Page Examples: 15 Small Business Pages, Copy Ideas and a Template
Fifteen contact page examples written for small businesses, the fields a form should ask for, copy by business type, a page template, the footer contact block, the mistakes that cost calls and a five-minute test on a phone.
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About Us Page Examples: 12 Structures by Industry, Plus a Template
Twelve About Us page examples built for small businesses, one per industry, each split into the sections it needs in order, eleven of them paired with a demo site Theo built. A fill-in template, a copy table, a checklist and the common mistakes follow.
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