Website design for cleaning companies
Theo builds a cleaning company website with a path for each customer you clean for (homeowners, office managers, property managers), a quote form, and the proof a customer checks before handing over a key. The site is built and hosted from $29.99 a month on Basic, and the ongoing search work starts at $69.99 a month on Starter, free for the first 30 days.
Good cleaning business website design answers what a customer wants settled before handing over a key: who will come, whether you clean in their town and on which day, what a visit includes, where the price starts, and whether you are bonded and insured. Theo writes those pages from a conversation with you, and the examples below show the result on a desktop and a phone. Basic is $29.99 a month for the site and hosting. Starter is $69.99 a month and adds the ongoing search work, free for the first 30 days.
In Theo's audit of 6,861 small business websites, 36 percent of the 440 home services and trades sites with search data got an estimated zero visitors a month from Google search, and 56 percent got fewer than ten. See the research.
Sites Theo built
The cleaning company websites that fill a schedule answer what people hesitate to ask out loud: who will be in my house, where my key goes, which day you come to my town and what costs extra. Theo built the three sites below in October 2026: a house cleaner who works alone, a night janitorial crew and a move-out specialist. Each card says what the site gets right and opens a live version to tap through.
Built by Theo
Haverlund House Cleaning
What it gets right
Built by Theo
Lanternwick Janitorial
What it gets right
Built by Theo
Lastkey Move-Out Cleaning
What it gets right
Want to see live customer sites in your industry? Ask the team, and they will share the ones whose owners have agreed. Or see every example.
What the site needs
A cleaning customer is deciding who to let into a home or an office when nobody is there, and most of that deciding happens on a phone. The site has to answer fast: do you clean places like mine, do you come to my area, who are the people you send, and what will it cost. Below is what each part of the site has to do, with a page from one of the sites above beside most points.
A visitor decides in a few seconds whether to keep reading. The top of the home page carries the business name with what you clean and where, a phone number that dials with one tap, one main button and a real photo.
Each site words that button for its own customer. The house cleaner's says 'Ask Greta about an opening', because her list is short and she keeps a waitlist. The janitorial crew's says 'Request a walkthrough', because every building is priced on site. The move-out cleaner's says 'Book a move-out clean', with 'See the checklist' right beside it.
If you clean homes and offices, give each its own button, worded the way people talk: 'Clean my home' and 'Clean my office', not 'Residential' and 'Commercial'.
A homeowner wants to know who comes, how often and what it costs. An office manager wants a walkthrough, a written scope, after-hours crews and a certificate of insurance. A property manager wants the keys handled and one invoice per unit. Each of them needs a page and a form of their own.
The move-out site serves two customers on one site: tenants book a clean from the home page, and property managers get a page of their own that asks for the number of units and the usual turn dates. The janitorial site's commercial cleaning page lists its liability, bond, workers' comp and auto coverage beside a three-field certificate request, so a landlord's paperwork is handled before anyone books a visit.
In Theo, adding or removing the office path is one sentence in chat.
Recurring cleaning, deep cleaning, move-in and move-out, rental turnovers, post-construction and office cleaning each get a page that lists what a visit covers and what costs extra. The difference between them is what most customers are trying to work out.
A standard visit covers kitchen counters, the stovetop and appliance fronts, bathrooms top to bottom, dusting, floors and trash. A deep clean adds baseboards, door frames, light switches, vents and the build-up a standard visit skips. A move-out clean works in an empty home: inside every cabinet and drawer, inside the oven and fridge, behind the fridge, blinds and window tracks. Mark the usual add-ons (inside the oven, inside the fridge, interior windows, inside cabinets, laundry) so nobody is surprised.
The house cleaner's what is included page lists every item in a regular visit and ends with what she does not do. The move-out site's printable checklist runs 31 items in the order a leasing office walks the unit, then says plainly what is not included.
Most homeowners want to know whether you are in range before they fill out a form.
The house cleaner posts a per-visit range for weekly, every-two-weeks and monthly cleaning, marks the one most people pick, and says the first clean is a longer reset that costs more. The move-out site posts flat prices by unit size and asks for photos before booking a unit with heavy grease, pet hair or smoke, so any difference is quoted up front. The janitorial crew posts no prices and says why: two offices of the same size can differ by a third in cost, so a 30-minute walkthrough leads to a written scope with one fixed monthly price.
Any of the three works, as long as the site says which one you do and what moves the price: bedrooms, bathrooms, pets, condition and how often.
The about page is where a homeowner checks who will be inside when nobody is home. Name the owner, show the crew, say how each cleaner is screened and trained, and say whether the same people come each visit.
The house cleaner's about page says she is the only person who cleans, that Dale, who keeps her calendar, never comes to the house, and that if she is sick she reschedules instead of sending a substitute. The janitorial site's about page names the owner, the night supervisor, the account manager who sends certificates and the floor care lead.
Put bonded, insured and background-checked under the quote button and in the footer, and only what is true today. What each of those words means is answered further down this page.
Most customers will not ask how their key is stored, so the site should say it.
The house cleaner's Keys and getting in page offers four ways in: you are home, a door code made just for her, a lockbox, or a key tagged with a number only and kept in a locked box at her house. She texts when she arrives and again after she locks up. Her What I bring page splits what she brings from what the household supplies, and offers fragrance-free products for anyone with allergies or asthma.
The janitorial crew's keys and alarm codes page signs each numbered key out and back in every shift, gives each crew member an alarm code of their own where the system allows it, and pays to rekey if a key goes missing.
A short questions page should also cover pets, the re-clean promise, how much notice a reschedule needs and what happens if something breaks.
A homeowner wants to know if you come to her street before she types anything. Name the towns on the home page and give them a page.
The house cleaner's Towns and days page gives each town one weekday, marks it 'Waitlist' or 'One opening', and tells anyone outside those towns plainly that she cannot get to them. The janitorial site lists the six cities it serves in the footer of every page.
A company with crews in several towns can give each town its own page, with the plans, the starting rate and the same quote form, so a customer can confirm coverage before filling it out. Add a town in chat and its page gets written. Local business web design covers how those service-area pages work.
The house cleaner's form asks five things: name, email, a phone or text number, the town or neighborhood, and a little about the home. Her page says she returns calls and texts between 6 and 8 in the evening, not while she is cleaning.
The janitorial crew's walkthrough form asks for the building address, the square footage, nights per week, the current cleaner and a good time to walk through. The move-out form asks the town, the unit size and the move-out date, asks whether before-and-after photos of the unit may be shared, and says the company confirms by phone within one business day.
If your office already works from a scheduling tool, the quote button can open its request page instead. Either way, the page after the form should say when you will reply.
Before-and-after pictures from a move-out or a deep clean show the work better than any adjective.
The move-out site's Before and after page pairs six same-angle shots, each captioned with the job, such as a fridge pulled out in a rental house. A private-by-default policy sits above them: the booking form asks permission first, and addresses and unit numbers stay out of the frame.
Ask each customer before you post a photo of their home, and keep anything with a name or an address out of the picture.
Behind the service pages sit short posts that answer what the phone gets asked every week. One explains why the first visit costs more than the recurring rate, the question Greta's price page answers in two sentences. Others cover whether the crew brings supplies, whether someone needs to be home and how to get a rental ready for a turnover. Each answer is a page Google can show for that exact question, linked from the matching service page.
On Starter and Pro these posts are part of the search work. On Basic you ask for each one in chat, and it uses chat credits like any other change.
Who this is for
This page is for the owner of a cleaning business of any size, a house cleaner who works alone, a family company with a few crews, an office and janitorial contractor or a move-out specialist, who pays for a cleaning business website that has never sent a quote request. It is also for an owner starting out with nothing to point a business card at. Theo fits an owner who would rather type 'add a move-out cleaning page' in a chat than learn an editor, and who wants the site to cover the towns the crews already drive to. A company that books jobs and takes payment online keeps both in its scheduling tool. The site links straight to it.
Before you decide
Look up cleaning company website design and most of what comes up is a template to buy and fill in, or a board of design pictures. These are the questions owners ask once they have looked at a few.
A referred customer still looks you up before handing over a key, and a Facebook page or a neighborhood thread does not put your towns, your prices, how the key is kept and a quote form in one place. A site does, and it is the link you can share when someone asks in the group. Theo can give each service and each town its own page, and Basic builds and hosts them. Those pages start earning their keep when you want jobs from people who have never heard of you, who search by town and by service. Getting each page in front of them is what the search work on Starter and Pro is for, and Starter's first 30 days are free.
Put a starting rate for a recurring clean and say what moves it: bedrooms, bathrooms, pets, condition and how often. A line such as "Every two weeks for a two-bedroom, one-bath home starts at" with your rate, then "The first visit is a deep clean, so it costs more", answers the first question a homeowner has and spares your office the calls from people who were never in range. If you price on site, as office cleaners usually do, say so and say why. The exact quote still comes from your form or booking tool. When the rate card changes, tell Theo in chat and the page changes with it.
A template gives you the shell and leaves the writing, the town pages and the updates to you. A designer writes it once for a project fee, and changes after launch come back as hourly invoices. Theo is a cleaning business website builder that does the writing as well as the building: it writes the pages from what you tell it and changes them when you ask in chat. On Starter and Pro, Theo also drafts new pages and posts every week for your review. The website cost calculator compares the average monthly cost of a builder, a freelancer, an agency and Theo over one to three years, with upfront fees spread across the months.
Included
From one conversation about how you price and where you drive, Theo drafts the home page, the main service pages, a page for the towns you cover, and the about, questions and contact pages. If you like the look of your current site, Theo matches it from the URL. Give Theo the rate card, what a standard clean includes, the towns, the insurance details and how keys are kept, and the pages come back written in those terms.
A cleaning company's Theo site is a static site, served over HTTPS and hosted by Theo, so there is no plugin to update after a day of routes and no separate hosting bill. The site is up when a homeowner finally sits down after dinner to look for a cleaner, and it loads fast on a phone in the driveway. Hosting is part of every plan, Basic included.
Say 'raise the biweekly rate to match the new rate card', 'add a post-construction cleanup page' or 'put the holiday hours on the home page' and Theo makes the change. Drag in crew photos or a before-and-after from a move-out clean, say where they go, and Theo places them. Each change uses chat credits: a rate change uses a little, a new service page more, a redesign the most. Basic includes 1,500 credits a month, Starter 4,500 and Pro 7,000, and top-up credits never expire.
On Starter and Pro, Theo works out which cleaning searches deserve a page, then drafts the town pages, service pages and answer posts your site lacks and holds each one for your review. It also keeps the site quick on a phone, clears technical snags and works toward the company being cited in ChatGPT and Google AI Overviews. On every plan, connecting Google also submits your sitemap. None of it uses chat credits. For the searches homeowners, renters and office buyers type, and the pages that work wrote on a move-out cleaning site Theo built, see SEO for cleaning companies.
Once your domain is live, you click Connect Google and sign in, and Theo sets up Google Analytics and Search Console. The Analytics tab then shows visits, Google clicks and top pages, so you can see which town and service pages the searches land on. On Starter and Pro, the Boost checklist walks you through Google Business Profile, Facebook, Apple Business Connect, Bing Places and Yelp, the listings a homeowner checks right after your site. Each listing gets the same service list, hours and service area, so the profiles and the site agree.
On Starter and Pro, the Growth tab lists each town page, post and fix as it is drafted. Nothing goes live until you publish it or turn auto-publish on. A weekly email counts the new posts, updates and pages, ready to show the office manager who asks what the website is doing. If the move-out page starts pulling visitors in March, the Analytics tab shows it, and you can ask in chat for more pages like it.
Process
Tell Theo your services and plans, the towns you cover, whether you clean homes, offices or both, and where quote requests go. Add the rate card, what a standard clean includes, the insurance and bonding details, how keys are kept, crew photos and review links. Plain sentences are enough: part of what Theo was told for the house cleaner's site above read, 'Put my photo and my story at the top of the home page, before the services, since I am the one who comes.' If there is a current site, give its URL and Theo keeps the logo and colors. A company that has not settled its office rates can leave that page at 'request a walkthrough' and add rates later. The first build is free.
The first preview is usually ready in minutes and opens as a starting draft of the main pages, built from what you told Theo. Read it on your phone the way a homeowner would. Then ask in chat for what is off or missing: 'the deep-clean page should list the oven and the fridge as add-ons', 'move the reviews above the plans', 'add a page for each town we cover'. When it reads like your company, publish it.
Theo walks you through pointing your domain at the new site, with and without the www. The registrar's records usually update within a few hours, and your current site stays live until they do. If the domain came with email, those records stay as they are. Then one Google sign-in lets Theo set up Analytics and Search Console, so a search for house cleaning in your town shows up where you can see it.
On Starter or Pro, the Growth Engine, Theo's name for the ongoing search work, switches on once the domain and both Google connections are in place. From then on, the Growth Engine studies local searches and drafts pages to match: one per town you serve, one per service searched by name, and posts answering what your office gets asked. Each page waits in the Growth tab for your review unless you turn auto-publish on. The weekly email counts what was added. None of it uses your chat credits, and results build over months. On Basic there is no growth work.
Pricing
The site, hosting and chat editing start on Basic. Starter adds the ongoing search work and is free for the first 30 days.
| Plan | Per month | Ongoing search work | Chat credits | Best for |
|---|---|---|---|---|
| Basic | $29.99 | Not included | 1,500 a month | Owners who just want their site live and easy to update. |
| StarterFree for 30 days | $69.99 | Included, uses no credits | 4,500 a month | Owners who want the site handled without heavy publishing volume. |
| Pro | $129.99 | Included, uses no credits | 7,000 a month | Owners who want more capacity, more publishing, and more room to experiment. |
No contract, cancel anytime, and you own the site and its content. The pricing page lists what each plan includes and how chat credits work.
Theo is the best in the game. I was originally forking over hundreds of dollars for a website hosting service only to be on the third page of Google search, but with Theo, I have a gorgeous site constantly optimizing SEO and actually getting me conversions. Truly life changing stuff, couldn’t be more grateful
Theo is a fantastic platform, not only from a build and usability standpoint, but in terms of real, measurable performance. The platform is intuitive, well thought out, and easy to work with. More importantly, we saw significant lifts in a remarkably short period of time, and the analytics gave us a clear view into what was driving it. It has been genuinely impressive to see how quickly Theo makes an impact.
This tool is amazing! Truly the best bespoke AI tool that I've come across in the past year. The website design capabilities are tremendous, and even though I've only experienced 2 months of how Theo can support with SEO, the increases in traction we saw were significant. I've been telling everyone I know who could benefit from Theo to start using it today.
Compare
| Theo | Agency or designer | DIY builder, web guy or your nephew | |
|---|---|---|---|
| Monthly cost | $29.99 Basic (site and hosting); $69.99 Starter (adds the search work, free for 30 days); $129.99 Pro | A design quote up front, hourly changes, a retainer for the search work | A plan, his rate or a family favor, plus nights after the last clean |
| Cost to start | None: the first build is free, and Starter's first 30 days are free | Housecall Pro's guide to cleaning company websites puts a hired designer at $1,000 to $10,000 or more, as of October 2026 | A template, his deposit or a free deep clean, then your evenings on the words |
| A page for each customer | Homes, offices and property managers each get a page and a form, if you serve them | Scoped at kickoff; each extra path is a change order | Often one page for everyone, so the office manager reads about bathrooms |
| Service-area pages | One per town you serve, from your list of towns or a chat request | Added over months as part of the retainer | Each town page copied and rewritten by hand, one Saturday at a time |
| Proof next to the button | Your bonding, insurance, background checks, crew photos and reviews beside every quote button | Depends on the brief; often a separate testimonials page | Your reviews and insurance details, wherever someone found room for them |
| Keys, pets and supplies | Written from your own policies, on a page a customer can find before calling | Covered if the brief asks for it | Yours to write, since only you know the key and pet rules |
| Changes after launch | Type it in chat: 'add a rental turnover page' | A ticket, billed by the hour | You, after the crews are done, or him, once he calls back |
| Ongoing search work | Included on Starter and Pro; never uses credits | A separate retainer | Not included; new town pages wait for whoever has a free evening |
| Ownership and leaving | You own the words, the photos and the domain, and you can cancel anytime. Pro includes read-only code access. | Depends on the contract; ask who holds the domain | Depends on whose login it is; ask for it before you need it |
FAQ
A cleaning company website, built and hosted, is $29.99 a month on Basic. Starter is $69.99 a month, free for the first 30 days, and adds the ongoing search work with weekly pages and fixes. Pro is $129.99 a month, with more weekly pages and read-only access to the site code. There is nothing up front on any plan, and the extras are all optional: top-up credits, a domain bought through Theo and, with Starter or Pro, the paid directory submission packages in the Boost checklist. Housecall Pro's guide to cleaning company websites puts a hired designer at $1,000 to $10,000 or more, as of October 2026, before hosting or changes. Online booking and card payments stay in your scheduling tool, and the site links to it. Pricing lists each plan.
The first preview is usually ready in minutes. You refine it in chat and publish when the plans, towns and proof read right. Your domain connects once your registrar's records update, usually within a few hours, and the old site stays up until then. If spring and the summer move-out season are when your phone rings, start in the quiet weeks after the holidays so the town pages are live before the calls start.
The site's words are yours, along with the crew photos and the reviews page, and Theo hosts the site. If you sell the company or bring the site in-house, save the text and photos before you switch. Pro adds read-only access to the site code through GitHub, and that code can be copied too.
Yes, anytime, with no contract. The confirmation shows the day the subscription ends, and the site stays up until that day. If you drop office cleaning for the winter, you do not need to cancel. Ask Theo in chat to take the business path down, then put it back in the spring.
Start by gathering what customers ask about: your services and plans, a starting rate or how you price, what a standard clean includes, the towns and days you cover, your insurance and bonding details, how you screen cleaners, how keys and pets are handled, a few real photos and the link to your Google reviews. Then describe the business to Theo in plain sentences, or give it your current site's address. Read the first preview on your phone, ask in chat for what is missing or wrong, and publish when it reads like your company. Last, point your domain at the new site and connect Google, so you can see which searches find it.
No. There is nothing to drag around and no theme to pick. You tell Theo how the company works: weekly, biweekly and monthly plans, a first-visit deep clean, move-out cleaning priced by bedrooms and bathrooms, office cleaning after hours. Theo writes the pages from that. Add carpet cleaning next year, say so in chat, and the pages change.
Theo writes them from what you say in chat: the services and plans, the rate card, what a standard clean includes, the towns, the insurance details, how the company started. You read the preview and correct what is off, such as 'the crews do not clean windows' or 'office crews work after six', and Theo rewrites that part. Nothing arrives as a blank to fill in.
Yes. Give Theo the URL. If the current site is one long page with a phone number at the bottom, Theo reads it, keeps your logo and colors, and rebuilds the rest as a draft for you to check. The draft gets a home path, a business path, the main service pages and a quote form, and town pages can be added in chat. Your current site stays live until you move the domain. On every plan, connecting Search Console submits your sitemap so Google finds every new page. On Starter and Pro, SEO repair then redirects the old addresses that still get search traffic to the matching new pages, and on any plan you can ask for a redirect in chat.
Your industry
One page for each question a customer brings, and only the ones that fit how you work:
Home: who you are, where you clean and the one next step.
Recurring house cleaning: how often, what each visit covers and a starting rate.
Deep cleaning: what is added room by room, and what counts as an add-on.
Move-in and move-out cleaning: the checklist in the order a landlord inspects.
Office and commercial cleaning, if you do it: the walkthrough, the evening crews and a certificate of insurance.
Rental and vacation rental turnovers, if you do them: timing between guests, linens and a photo report.
Post-construction cleaning, if you do it: rough, final and touch-up cleans.
How pricing works: the starting rate and what moves it.
A page for each town you clean in.
About, or who comes to your home: the owner, the crew and how they are screened.
Questions and policies: being home, keys, pets, supplies, rescheduling and the re-clean promise.
Reviews, quoted as text.
Quote request and contact, with the hours someone answers.
Careers, if you are hiring.
Gift certificates, if you sell them, for the son or daughter arranging a clean for a parent.
Seven things, near the top of the home page, where a phone shows them first:
1. The business name, with what you clean and the area, such as house and office cleaning in two named towns.
2. A phone number that dials with one tap, and the hours someone answers it.
3. One main button: get a quote, ask about an opening or request a walkthrough.
4. If you clean homes and offices, a button for each.
5. A plain-text trust line: bonded and insured, background-checked, the same team each visit, and only what is true.
6. One short review quoted as text, naming the kind of clean.
7. A real photo of the owner or the crew, not a stock picture of a model with a spray bottle.
Plain lines that settle a worry, each one true for your company. Some to adapt:
Headline: "House cleaning in Georgetown and Versailles, by the same person every visit."
Buttons: "Clean my home" and "Clean my office".
Price: "Your price depends on bedrooms, bathrooms, pets and how often we come."
Same team: "You get the same team each visit. If one of them is out, we tell you before we send someone new."
Re-clean: "Missed something? Tell us within 24 hours and we come back to fix it, free."
Keys: "Not home? Leave a key or a code with us. Keys are tagged with a number, never your name or address."
Pets: "Dogs and cats are fine. Tell us if one should stay in a room."
Supplies: "We bring our own supplies and equipment. Prefer we use yours? Just say so."
Offices: "We walk the space first, then send a written proposal. Certificate of insurance on request."
Under the quote button: "Takes about a minute. No street address needed for a price."
Thank-you page: "Thanks. We will call or text you by noon the next weekday with your price."
Rescheduling: "Need to move a visit? Give us two days' notice."
Careers: "Now hiring: daytime hours, paid training, no nights or weekends."
Online booking suits a standard recurring clean priced by bedrooms and bathrooms, where a customer can pick a plan and a day without a conversation. A quote form or a walkthrough suits deep cleans, move-outs, post-construction and offices, where condition and size set the price. A company that does both can offer both: a booking link for the standard clean and a short form for everything else. Bookings and payments stay in your own scheduling tool: the quote button opens its request or booking page if your office runs one, or the form sends the request to your inbox.
Bonded usually means a janitorial bond: if an employee steals from a customer, the bond company can pay the customer back under the bond's terms, and your company then repays the bond company. Many janitorial bonds pay only after the employee is convicted, and a bond is not insurance. Insured usually means general liability insurance, which covers accidental damage to the home or office and injuries to other people. Workers' compensation covers a cleaner who is hurt on the job. Background-checked should say what is checked and when, such as before the first shift. Put these lines next to every quote button and on the about page, and if you clean offices, offer a certificate of insurance on request. Say only what your own bond and policies cover, and ask your agent if you are not sure. These explanations were checked against bond providers' own guides in October 2026.
Say who comes, how they are screened and how they are trained, and describe the arrangement only as it really is. If your cleaners are employees, saying so answers a question some customers have about who is responsible in their home. If they are independent contractors, do not call them employees or staff; say how you choose them and what you check instead. The janitorial site above says background-checked W-2 employees in one plain line.
Yes, if you clean offices. An office manager is not asking about bedrooms and bathrooms. They look for a walkthrough, a written proposal, evening or weekend crews, how keys and alarm codes are kept and a certificate of insurance, often because a landlord asks for one. Give that customer a page and a form of their own, with a button on the first screen that leads there. If you only clean homes, leave the page out.
A page for every town your crews actually drive to, yes, and not one for every zip code. Each page should say something true about cleaning there: the neighborhoods you cover, the days you are in town and the kind of homes you clean most. A copy of the home page with the town name swapped in helps nobody, so Theo writes each one from what you tell it about that town. Start with the towns where most of your customers live, and add others in chat when the crews start driving there.
Yes. Hiring is often the hardest part of growing a cleaning business, and a careers page is where an applicant checks whether the job fits. Say what the job is, the days and hours, whether training is paid, the pay range if you want to share it, and how to apply. Applications from the page's form go to your inbox like any other request. Theo writes the page from a few sentences in chat, and you can take it down when the crews are full.
Yes, alongside them. Scheduling and payments stay in the tool your office already runs. The quote button on every page opens the request form or online booking page in your tool. There the customer picks the service, enters bedrooms and bathrooms, chooses weekly, biweekly or monthly and picks a date. The request then lands in the same place your office dispatches from. The Jobber page shows how that path is wired.
Show the real crew, the owner and the van if it is lettered. A phone camera in daylight is enough. A homeowner wants to see who is coming into the house and will not judge the lighting. Stock photos of a model with a bucket say nothing about your company, so leave them out. Drag your own photos into the chat, say where each one goes, and Theo places them.
Each page answers the search that brought the visitor, and the next step sits on the same screen. The move-out page lists what is included and how the price is set, and the office page leads with after-hours crews and the walkthrough. Then say how soon your office calls back, and call back in that window.
One page that talks to homeowners and office managers at once, so neither finds their answer. A phone number only in the footer, no towns named, no price signal, and a form that asks for the street address before it says anything about cost. Stock photos in place of the crew, and an about page about a passion for cleanliness instead of who the owner is and how long the company has served the area. Each fix is a page or a line.
Open your own site on your phone the way a customer would, and check these twelve things:
1. The number dials with one tap from the first screen, and the hours next to it are hours someone answers.
2. If you clean homes and offices, each has its own button on the first screen.
3. The towns you clean in are named on the first screen or one tap away.
4. Each service you sell has a page that lists what is included and what costs extra.
5. A starting rate, or at least what moves the price, is on the site.
6. Bonded and insured and background-checked sit next to the quote button, and both are true today.
7. The about page shows your real crew and says who comes to the house.
8. The site says whether the customer needs to be home and how keys or codes are kept, and it covers pets and supplies.
9. The quote form takes under a minute and asks bedrooms, bathrooms, how often and when.
10. After sending, the page says when you will reply, and you reply by then.
11. Reviews are quoted as text, and the newest is from the last few months.
12. The page loads before you count to three on phone data, and the copyright year and any seasonal offer are current.
Usually for one of four reasons. The site is one page for everything, so no page matches 'move out cleaning' or 'house cleaning' plus your town. The towns are not named anywhere Google can read them. The site was never added to Search Console, so nobody has asked Google to look at its pages or read what Google reports about them. Or it is slow on a phone. On Starter and Pro, Theo drafts a page for each service and town search and fixes what slows the site down, and on every plan Theo submits your sitemap through Search Console so Google finds every new page. Where a page lands is Google's call, and results build over months. The guide to getting a website on Google explains what happens between publishing a page and seeing it in results.
Yes. The three examples near the top of this page are sites Theo built: a house cleaner who works alone, a night janitorial crew and a move-out specialist, and you can tap through each one on your phone. To see live customer sites, ask the team, and they will share the ones whose owners have agreed.